Master classical rhetoric: the light-side discipline of wisdom that moves society toward the good.

Communication is a discipline, not just a skill. Our training teaches students the discipline it takes to master communication. Ethos practices mentorship, prayer, excellence, and diligence. Join us in the timeless journey of rhetoric.

Latest posts

Evidence the Right Way

In early 2003, the US was convinced it had to do something about the Iraqi nuclear threat. Secretary of State Colin Powell stood in front of the United Nations Security Council, outlined the proof of Iraq’s supposed nuclear program, and urged the world leaders... read more

How To Recover From Mistakes: Here’s A Simple Drill

Audiences dread public speaking because they think, from a whole pile of bad coaching on the subject, that public speaking is about being perfect. It’s not. Nobody likes a perfect person. Public speaking is about being likable, so your message shines through. Today... read more

Parli: Throwaway PMRs

Time for some new theory. Only a couple weeks ago, I was doing some Parliamentary debate.  We were Opposition, and the debate had come down to the mass of historical examples on our side vs. the Government’s contention that the resolution was necessarily true.  They... read more

Progress: Moving Past the Plateau

We’ve all dealt with it. Whether you were working on dropping your mile time, increasing your vertical, or improving your speaking skills, you’ve probably faced the unfortunate reality of the “Law of Diminishing Returns”. Contrary to what we may think, people do not... read more

We Messed Up: Here’s How We’re Making it Right

Friends of Ethos, Let’s cut to it. We messed up. The final versions of our TP sourcebooks contained far fewer briefs than we had previously planned and previously advertised and all of our sourcebooks were released late. So as the new owner of Ethos, I owe all of our... read more

When the Judge Disagrees: Overcoming Bias

One of my favorite subjects is Russia.  Russian culture, politics, language, history…it’s all fun to me.  Because of this deep interest, I decided to deliver a platform speech about U.S.-Russian relations last year.  Let’s just say my opinion wasn’t the most popular... read more

How to Respond to Every Argument, Ever

It was 10:30 pm at NITOC 2016, and I was about to give the last speech of the last out round of the day. I had almost everything prepared. Almost. The problem was, Neg had run an argument that I just couldn’t come up with a response to. But it was okay, I had two... read more

Stoa LD – What’s Different, Part 3: The Exceptions

In the last two pieces, I’ve discussed a couple of things that have changed due to the new resolution we’ve drawn for Stoa this year.  So far, we’ve covered the proper role of values in a fact resolution and the lack of need for applications to prove the resolution.... read more

Dealing with Conspiracy Theorists, Propaganda, and Extremism

“Surely, surely you can’t be serious; that’s absurd—borderline conspiracy theorist!” Yet, sure enough, he was being serious. And as we got into a heated conversation, I soon regretted not taking him seriously. In this age of rapid information and opinion sharing,... read more

Native Bread: Working With Novice Debaters

Jamaica, 1989 “Can you tell me what this is?” She pointed to the odd looking lump in the buffet line. The man behind the counter glanced over, and muttered something in indistinct, accented English. “Mayighf pret.” She frowned. “I’m sorry, what was that?” “Naydef... read more

Contextualizing Debate

Editor’s note: This is the first of many forthcoming posts by our new coach Chris Ostertag! With a ton of experience coaching and debating, Chris has made a phenomenal addition to our team. Like what you read? Schedule a session of private coaching with Chris.... read more

The Sourcebook is Coming: Free Briefs!!

We can’t wait to show you guys what we’ve been cooking up over here in sourcebook central. We’re in the middle of an editing storm right now, prepping the briefs that you guys will be using to expand your knowledge and win tournaments! We finally... read more

Reader Question: Dealing With Burnout

We receive dozens of questions from our customers and love reading through and responding to all of them. We received this intriguing message from a student who prefers to remain anonymous a few days ago, sent it out to the Ethos staff and decided to share their... read more

Concede & Outweigh

In 2010, Domino’s Pizza company was unquestionably on the decline; beset by complaints that their pizza crusts tasted like cardboard, the company’s stock lowered to the same price as a pizza. Today, Domino’s is the second-largest pizza chain in the world, with more... read more