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Stop Saying Things That Everyone Else Says

Stop Saying Things That Everyone Else Says

“At the end of the day… Moving down the flow… The fact of the matter is…” What do all of these fragments have in common? For one, they operate as “crutch words,” phrases that serve no purpose apart from buying you time to think of what you are going to say...
Engage Contrast

Engage Contrast

When you are trying to teach or argue for something—whether in a debate, speech, lecture, or blog article—you should present the points as uncontroversial, perhaps even intuitive (so long as you aren’t being misleading); after all, you want the audience to believe...