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How to Improve: SWOT Your Ballots

How to Improve: SWOT Your Ballots

As Chip and Dan Heath (also authors of our favorite communications book, Made to Stick) note in their book “Switch: How to Change Things When Change is Hard,” improvement is often about capitalizing on the “bright spots.” A similar point is made by Charles Duhigg in...

Bob the Robot

Once there was a robot named Bob. Bob was programmed to deliver helpful information in a timely and organized matter. Bob was intuitive. His antennas could pick-up and decode human language, triggering him to respond with his helpful information whenever another...